Content Specialist (North America)
Turing • Remote, United States
Education
Master's
Type
Hourly
Listed
186d ago
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From the Turing listing
About Turing
Based in San Francisco, California, Turing is the world’s leading research accelerator for frontier AI labs and a trusted partner for global enterprises deploying advanced AI systems. Turing supports customers in two ways: first, by accelerating frontier research with high-quality data, advanced training pipelines, plus top AI researchers who specialize in coding, reasoning, STEM, multilinguality, multimodality, and agents; and second, by applying that expertise to help enterprises transform AI from proof of concept into proprietary intelligence with systems that perform reliably, deliver measurable impact, and drive lasting results on the P&L. Role Overview:We are looking for a detail-oriented Content Specialist to evaluate and analyze social media content, user engagement patterns, and content discovery experiences across major platforms. This role requires strong writing skills, cultural awareness of social media trends, and the ability to clearly articulate insights related to content quality, user intent, and engagement.
Key Responsibilities
- Review and analyze social media content and engagement patterns across major platforms.
- Evaluate how users discover, interact with, and shop through social media content.
- Provide clear written feedback on content quality, tone, intent, and user experience.
- Document observations and insights in structured review frameworks.
- Contribute to improving content evaluation standards and digital user experience insights.
Requirements
- Must be based in North America.
- Must be an active social media user with current familiarity with how people discover, consume, and engage with content across major platforms.
- Must have recent firsthand experience shopping through social media platforms or social-led discovery flows, and be able to describe the types of products they typically browse or purchase.
- Strong written communication skills, with the ability to clearly and concisely explain preferences, intent, tone, and response quality.
- Must have active accounts within the Meta family of apps, particularly Instagram and Facebook.
- Bachelor’s degree or equivalent 4-year undergraduate degree.
Nice to have
- Experience in creative writing, editorial work, content creation, journalism, communications, or other writing-intensive fields.
- Previous experience with data annotation, AI training, AI evaluation, quality assurance, transcription, or rubric-based review processes.
- Active use of WhatsApp.
Benefits
- Flexible working hours and remote work environment.
- Opportunity to work on cutting-edge AI projects with leading LLM companies.
- Potential for contract extension based on performance and project needs.
Offer Details
- Commitments Required : a total of 40 hours per week with 2-4 hours of overlap with PST.
- Engagement type : Contractor assignment/freelancer (no medical/paid leave)
- Duration of contract: 1 month
- This role will require some overlap with UTC-8:00 (2-4 hrs/day) America/Los_Angeles
Application Process
- Shortlisted candidates will be invited to the interview stages.
How long hiring takes
Across the AI training platforms we refer candidates to, the median gap between referral and hire is about 30 days. It varies by platform and role, so treat it as a rough guide for this one.
Why this role
Based in San Francisco, California, Turing is the world’s leading research accelerator for frontier AI labs and a trusted partner for global enterprises deploying advanced AI systems. Turing supports customers in two ways: first, by accelerating frontier research with high-quality data, advanced training pipelines, plus top AI researchers who speci
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Common questions
Do I need to be a software engineer to work for Turing?
No, not anymore. Turing built its name matching senior engineers with Silicon Valley companies, but it has since expanded into AGI infrastructure work and now hires non-engineering domain experts, technical writers, and researchers for post-training data annotation and RLHF. A strong analytical background and excellent English matter more than coding ability.
How does Turing's talent matching work?
Turing calls it the Intelligent Talent Cloud. You build a profile and go through vetting (automated tests, an AI-powered interview, practical skill assessments), and once vetted, Turing's algorithm surfaces your profile directly to partner companies like Fortune 500s and top AI labs. You don't browse listings or bid on work; matches come to you.
What does asynchronous AI training work mean in practice?
No set hours, no check-ins, no meetings. You log in when you want, pick up an available task, complete it, and submit; nobody is waiting on you in real time. That's different from remote employment, where you're expected online during business hours. The tradeoff: you're competing with others for available tasks, so an empty queue means there's simply nothing to do until more work is released.
What does Generalist work look like for a Content Specialist (North America)?
Tasks here are scoped to Generalist, not generic labeling. As a Content Specialist (North America), expect to draw on real domain judgment (evaluating outputs, correcting errors, or providing expert reasoning specific to Generalist) rather than following a one-size-fits-all rubric. If you don't have hands-on Generalist background, this is likely not the right listing to start with.
What specific skills does this listing call for?
Expert and AI Training are named directly in the listing. If you don't have hands-on experience with these, expect the screening process to test for them directly rather than accepting adjacent experience as a substitute.
How much does this specific role pay?
The listing doesn't state a rate. The $15–$30/hr shown here is our estimate from the role type and location (see /pay-methodology), so treat it as a rough guide and confirm the actual rate with the platform before committing time.
What happens when I click Apply on this listing?
You'll be taken to Turing's external site to complete your application there. This listing links through a referral, but the process is identical to applying directly; the link just routes you correctly. Create an account on their site and follow their onboarding steps.
Do I need a Master's to qualify?
This role lists a master's degree as a requirement. In practice, the domain assessment is the real gate. If you can pass it, the degree is usually secondary. However, some platforms verify credentials formally, so list your actual qualifications accurately on your profile.
Can I apply from outside the United States?
This specific role is open only to people based in the United States. If you are somewhere else, applying is unlikely to lead to an offer even if you pass the assessment, because the restriction is usually about where the work can legally be contracted rather than your skills. Read the full description for any tax-residency or right-to-work caveats before you apply.